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Identify & Leverage YouTube Audiences to Drive Growth

Whether you are a small business owner or Fortune 500 company, having a presence on YouTube’s platform can drastically improve brand awareness, product recall/consideration, purchase intent, and brand favorability.  

Join Hanapin Marketing’s Andrew Harder and TubeBuddy’s Daniel Batal as they walk you through how to sift through one of the world’s fastest-growing platforms and identify your target audience.  

You’ll learn how to:

  • Locate your target audience.
  • Develop creative that will resonate with your audience.
  • Get your audience to take action.



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Search engine optimization (SEO) is the process of increasing the quality and quantity of website traffic by increasing visibility of a website or a web page to users of a web search engine.

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