As connected TV usage continues to skyrocket, linear and digital viewing is blurring like never before.
New streaming services are rapidly accelerating the evolution of the TV industry. At the Convergent TV summit, Adweek editors spoke with the innovators and leaders at the forefront of this transformation.
Kelly Abcarian, gm, Nielsen Advanced Video Advertising Group; Jodie McAfee, svp, sales and marketing, Inscape; Maggie Zhang, evp, video research and insights, Dentsu Aegis Network.
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Vevo’s Rob Christensen, vp, sales strategy and partnerships; Kevin McGurn, president, sales and distribution.
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Mark Egmon, vp, marketing and corporate communications, The Team Companies; Ardit Bejko, client partnerships director, North America, Adstream.
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Philip Smolin, CSO, Amobee
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James Shears, vp, advanced advertising, Extreme Reach
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Audience Q & A.
Sean T. Smith for Adweek
